Empowering people across Asia to become their best selves.
At become, we believe that everyone should be able to smile with confidence without paying a hefty price tag. Our mission is to break down the barriers for teeth-straightening by providing affordable and hassle-free invisible braces for anyone who wants to have a straighter smile. Empowering people to change their lives and become whoever they envision is at the heart of our company – and smile straightening is just the start.
Previously an engagement manager at McKinsey Digital in Hong Kong for 5 years, Marius Scholinz founded become as a solution to empower people to have confidence in their smiles – after observing that teeth straightening were not easily accessible and how much braces cost in the Philippines.
Marius was later joined by Johan Kraft, who has been all over South East Asia for the past 5 years, lending his expertise in project and operations management in various departments. As the COO, he will expand a culture of best-in-class operational execution as he leads our Operations and Sales Department.
become was founded in Kuala Lumpur, Malaysia in 2019 and has expanded to Singapore and Philippines.
Scattered all over the globe, our team comprises senior executives with diverse cultural and market experiences.
We combine Asian hospitality and deep understanding of the consumer needs with European aggressive marketing strategy to democratise access to healthcare in Southeast Asia.
At become, we work hard, but we also play hard. We bond over regular team events (laser tag, bowling, dinners, movie nights), and create an open and respectful work environment for people of any background.
We inspire each other and everybody is responsible to help the others grow by giving regular feedback and celebrating their achievements.
Our core values
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